Chill | Will Laroca Shocks EDM Fans With Ethereal Sophomore Single ‘Northern Lights’

Posted by on November 17, 2022

When it comes to expertise in auditory production, no one has the knowledge and imagination quite like William Fredriksson. With 13 years of working in the Swedish music industry, William had already gone multi-platinum for incredible sound design with the group TMA. Since 2012, he has played a huge role in forging Sweden’s current hip-hop style and has collaborated with the most renowned Nordic hip-hop stars. 

Recently, William was struggling to maintain his passion for music. He realized that he needed to switch things up and head in a new artistic direction. This is how Will Laroca was born. Although the project is on the newer side, it has gained a ton of traction so far due to its first release “Holy Ones”, which is an inspiriting pop-centric EDM anthem. Building on this release’s momentum, Laroca drops his follow-up single “Northern Lights”, which strikes a powerful message in the hearts of its listeners.

Talking on his big change in genre, like in “Northern Lights” and “Holy Ones”, Laroca shares, “the transition into house music came from a genuine interest in mixing different music styles and experimenting with different tempos and genres. Because of my hip-hop background with very meaningful and personal text and content, it came naturally to me to mix them and create my own take on EDM with deep lyrics. I’m a musician with the greatest respect for the art of music. The possibility to express emotions, dreams and thoughts through a song is what drives me. I basically fell in love with making melodies.”

If one thing is for certain, “Northern Lights” definitely showcases Laroca’s artistic vision. Fueled by a penetrating bassline, the EDM slap-house track is heavily influenced by Laroca’s Swedish roots and mission to spread optimism and kindness across the globe. The song is complemented by his sensational voice and breathtaking sequences of violin. “Northern Lights” is a beacon of hope for anyone who comes in its presence and fortifies Laroca’s path to greatness.

Chill | warner case Delivers Volume 3 Of Mesmerizing EP ‘dance music for dancing’

Posted by on November 4, 2022

As one of the fastest-growing superstars in the house music community, warner case is a mixed bag of talent and expertise. Residing in New York, case is a classically trained percussionist and self-taught producer. This gifted individual can also sing, write groundbreaking songs, and play a variety of instruments.

Another achievement by case is his modeling career, in which he currently partners with the global brand Wilhelmina Models. His mixing abilities are phenomenal as well, having played alongside renowned artists, like Dom Dolla, Gorgon City, Disclosure, and The Magician. case’s one-of-a-kind style of groovy house music has received support from prominent EDM figureheads, such as Louis The Child, Latroit, Kaskade, and many others.

Recently, case has been tearing up the scene, with his recent collabs of “summer on the inside” with Jean Tonique and “believe in ghosts” with Dutch house king Oliver Heldens. Doubling down on this hot streak, case brings his fanbase the third volume of his eccentric EP ‘“dance music for dancing”. The EP encompasses seven funky tracks that will make listeners shuffle across the dance floor.

Speaking on the project, case shares, “this EP is really exciting for me since it spans a large range of the types of music I like to make. there’s vibier stuff, heavier stuff… but only good stuff that makes me wanna dance. The songs represent years of demos, some of which I only recently figured out how to finish, and some seemed to finish themselves instantly.” Dropping on the prestigious Headroom Records, this historic compilation has all the components of a nonstop disco party.

Chill, Pop | 16-Year Old Donatella Launches First Song Via Deep House Release ‘What Do I Do Now?’

Posted by on June 28, 2022

Donatella is here and isn’t going anywhere from now. At only 16-years-old she is tackling milestones with ferociousness. It hasn’t been a week and the release has already hit 250,000+ views on YouTube alone and gained the support of other press outlets such as YourEDM. It’s no surprise, from the look of the video and the sound that’s within, there are plenty of winning traits happening all at once that give this tune some serious legs. A blissful temperament is near-immediate when the experience unfolds, the vocals of Donatella being the centerpiece of the journey. The deep house melodies thump with power and grace as the various sample pieces fall into a harmony that beautifully supports the verses.

On top of a multi-media roll out that is happening here, Donatella has a NFT collection that is in the works, a long-term content idea that will pay off both in the short and long term for this artist.

Inspired by genres like alt-pop, deep house, and electronic, she knows how to create an original piece with these sounds in mind.

Donatella has signed the release to Create Music Group and is supported by Above Music Group – from a 360-perspective she has thought everything through and is executing in a strategic manner – which is a great thing.

Expect more from her in good time “What Do I Do Now?” is the start of something epic.

DO SOMETHING

Alternative, Chill | Gabriel Releases New LP, ‘Any Other Time ‘

Posted by on June 27, 2022

Gabriel is a multi-instrumentalist, physician and healer. Not your typical upcoming act in the music industry, he channels the energy of being focused on preparing and healing the mind into his transcendent and instrumental focused branch of music. This may be the most calming project you hear all week, so if you’re going through a stressful time at the moment tune in to the 12 tracks above now. You won’t regret it!

Chill | Shoffy Releases “Nightmares In NYC” Ahead of New Album

Posted by on June 24, 2022

Los Angeles-based singer/songwriter/producer Shoffy returns with his catchy new single “Nightmares In NYC“. In his career thus far, he has been supported by the likes of The Fader, Billboard, Clash Magazine and various other notable outlets as well as charting on the Spotify Viral Charts and US Top 40 Radio. The melancholic vibes of “Nightmares In NYC” bring sounds in the hip-hop and pop space that will make you miss your ex lover or if you’re lucky enough to be dating anyone, likely make you call them right after you click play. Tune in to the new track above now!

Chill | HerShe Displays Beatbox Skills With Electronic-Infused EP ‘Breath Control’

Posted by on May 26, 2022

Having a fast-paced talent about her and is awe-inspiring with the improv-inclusion that instantly channels through both her production and her live performance, HerShe will blow your mind. The core of what makes her a winner is the concept of taking the artform of electronic music and seeing how beatboxing can fit into it. This is something that’s perfect for the modern music era that we are currently in. These corners of the music universe are just down-right cool, to place them together and tag along an awesome brand renders a project here that has legs.

Breath Control puts out 4-tracks that harness her talents righteously. Folks are taking notice. She has been booked to play the stage with names likes of Dr. Fresch, Wuki, Jessie Reyez, Drezo, CupcakKe, Lil Debbie, The Beatbox House and many others. Outlets such as Paper Mag, EDM.com, Shure.com, and EDM Identity have all provided support to her. The momentum that encircles HerShe is an exciting aspect. The music is time-testing and the concept she bestows is completely original.

This girl has got the ‘it’ factor, expect to see more of her in the near future and enjoy what Breath Control puts out there.

Chill, House | ‘Veneno’ Is A Must-Watch Dance Video Thanks To Gian Varela & Steve Andreas

Posted by on May 15, 2022

“Veneno,” is a infectious song with a catchy flow from the very start all the way to the end. The track reflects a melting pot manifestation, combining multiple styles of multiple artists alongside multiple genre influences. At the root of this experience is Gian Varela pulling together the right team to bring forth a timeless sound and a video experience that tightly latches on to the senses. Although the video itself is easy to understand and is essentially smooth and seamless, the lyrics are in Spanish. With that said, no matter what language you speak, there’s so much visually and sonically that appeals with “Veneno,” that the cross-cultural aspects of this content supersedes the aspects that may not be understood.

Circling back about the audio-aspect, the tune traverses a pleasent space between Latin music, pop, and electronic. Things move easily from one measure to the next, the vocal hooks are easy to get stuck in ones head and the beat relevant and enjoyable.

“I wanted a record that could work globally as a pop-ish record, but make it unique and Latin. So I thought: What would a guaracha record sound like if it were fused with a Dance/Global Pop Record sound? I got to work and “Veneno” was born.”
– Gian Varela

Having performed at EDC Mexico, Beyond Wonderland, and dozens of other clubs, bars, and festivals around the world, Gian Varela is a gift that keeps on giving.