Will Laroca Shocks EDM Fans With Ethereal Sophomore Single ‘Northern Lights’
Posted by VMan on November 17, 2022
When it comes to expertise in auditory production, no one has the knowledge and imagination quite like William Fredriksson. With 13 years of working in the Swedish music industry, William had already gone multi-platinum for incredible sound design with the group TMA. Since 2012, he has played a huge role in forging Sweden’s current hip-hop style and has collaborated with the most renowned Nordic hip-hop stars.
Recently, William was struggling to maintain his passion for music. He realized that he needed to switch things up and head in a new artistic direction. This is how Will Laroca was born. Although the project is on the newer side, it has gained a ton of traction so far due to its first release “Holy Ones”, which is an inspiriting pop-centric EDM anthem. Building on this release’s momentum, Laroca drops his follow-up single “Northern Lights”, which strikes a powerful message in the hearts of its listeners.
Talking on his big change in genre, like in “Northern Lights” and “Holy Ones”, Laroca shares, “the transition into house music came from a genuine interest in mixing different music styles and experimenting with different tempos and genres. Because of my hip-hop background with very meaningful and personal text and content, it came naturally to me to mix them and create my own take on EDM with deep lyrics. I’m a musician with the greatest respect for the art of music. The possibility to express emotions, dreams and thoughts through a song is what drives me. I basically fell in love with making melodies.”
If one thing is for certain, “Northern Lights” definitely showcases Laroca’s artistic vision. Fueled by a penetrating bassline, the EDM slap-house track is heavily influenced by Laroca’s Swedish roots and mission to spread optimism and kindness across the globe. The song is complemented by his sensational voice and breathtaking sequences of violin. “Northern Lights” is a beacon of hope for anyone who comes in its presence and fortifies Laroca’s path to greatness.
Tags: Northern Lights, will laroca
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